Showing posts with label Paging. Show all posts
Showing posts with label Paging. Show all posts

Sunday, June 22, 2008

Paging billing cycles

Paging customers can choose to pay their bills monthly, quarterly, semiannually, or annually. Carriers offer price breaks to customers on quarterly, semiannual, or annual billing. The longer the billing cycle, the lower the price. With annualized billing, carriers have lower administrative costs, which include the costs of processing, printing, and mailing an invoice. They are willing to pass these savings on to customers because their own internal processes are streamlined. Table 1 shows typical pager pricing for a local digital pager.


Table 1: Typical Pager Pricing for Digital Pagers


Using the pricing shown in Table 1, a business with 10 pagers pays

10 pagers * $10 per month * 12 months = $1,200 per year


If the company converts to annual billing, it will only pay $800 per year. The hassle of receiving a bill and cutting a check each month is also eliminated. A customer can almost always cut its paging costs by shifting to annualized billing. But, if a pager is taken out of service during the year, make sure the pager company issues a prorated refund for the months that the pager will not be in use.

Save with term agreements
Like other telecom services, pager providers offer 12-, 24and 36-month term agreements. The carrier benefits by locking in the customer’s revenue for the entire term, and the customer benefits by receiving a lower monthly rate for each pager. Signing a 12-month term agreement with a paging supplier usually knocks $1 off the monthly cost per unit. A 24-month term agreement gives a $2 discount, and a 36-month agreement gives a $3 discount.

If the negotiated pager cost is already low, such as $5 per unit, a term agreement will probably not create any additional discounts. Paging is a low-margin business, and carriers make sure each transaction remains profitable for them.

A loophole with pager term agreements is that carriers sometimes fail to specify a minimum number of pagers. A business with 100 pagers that becomes dissatisfied with its paging company could theoretically move 99 pagers to another paging company and face no penalty with the original carrier.

Consolidate to one carrier
One of the most basic rules of telecommunications management is consolidation of services to one vendor. The majority of companies I have worked with use multiple paging vendors because they have no centralized control over their telecom services. Newly merged companies still use different vendors, and employees are often allowed to choose their own vendor. One single company site might have up to three or four separate paging providers. It is difficult for accounts payable and the telecom department to keep up.

For example, a leading managed-care corporation has more than 50 nursing homes. The company was aggressively buying and building new nursing homes at the rate of one per month. The new corporate telecom manager noticed the following trends:

- The staff at each nursing home used an average of five pagers.

- The corporation processed more than 100 separate invoices each month.

- Some invoices were for a single pager; others were for as many as 24 pagers.

- Ten different paging vendors were used.

- It took two full days each month just to process the pager bills.

- Although about a third of the pagers were with PageNet, the pagers were billed on a number of different invoices.

- The average cost for digital pagers was $11 per unit.

- Many of the accounts had pager protection, which cost between $1 and $2 per month.


The telecom manager decided to only keep the PageNet pagers and replace the others with PageNet pagers. PageNet assigned an account executive to the account, who immediately consolidated all billing into one bill that would be sent directly to the telecom department at the corporate office. Pager protection was canceled, and the large volume allowed the manager to negotiate a low price of $4 per unit.

In most cases, a national account is not cost effective, because pager companies cannot offer one price and one bill. Each region is run as a separate company and the pager companies can only offer price breaks based on the number of pagers in their own region.

Sunday, June 15, 2008

Paging coverage areas

Paging service is offered in specific geographic areas. Unlike other telecom services, these areas are not dictated by government regulations. Paging service areas are only limited by the number of towers the paging company is willing to build. Paging providers usually divide their coverage offerings into three categories: local, regional, and nationwide. Table 1 shows typical monthly pager rates for a digital pager.


Table 1:Typical Monthly Rates for Digital Pagers


In metropolitan areas, customers can choose between numerous carriers, but in remote areas customers may have only one choice. In this case, there is little leverage to negotiate pricing. The paging company is the only game in town, and it can set its rates without being influenced by external factors, such as competition.

Local coverage
The most basic, and therefore most economical, paging area is called the local coverage area. Local coverage is usually the size of a small state or metropolitan area. Figure 1 shows Central Link’s local coverage area in the Waco, Texas, market. The paging towers broadcast in all directions, which results in a circular pattern around the edges of the coverage area.


Figure 1: Local coverage area for paging in Waco, Texas.


Statewide coverage
In large states, paging companies divide the coverage into two or three local areas. California is split into a northern and southern area. For the pager to work in both areas, the customer must pay for statewide coverage that costs a few dollars more than local coverage. Depending on the carrier, Texas has about seven local coverage areas. Paying for statewide coverage ensures that the pager will work in all seven areas. Figure 23.2 shows Page One’s statewide coverage in Texas. Note that the pager will not work in some rural areas that are not reached by Page One’s towers.


Figure 2: Statewide paging coverage map in Texas.


Regional paging
Most nationwide paging companies divide the country into four regions. Each region contains a dozen separate local coverage areas. This scenario is called regional coverage, and, of course, costs a few dollars more than local coverage. Figure 3 shows Arch Paging’s different regions.


Figure 23.3: Regional coverage area for Arch Paging.


Nationwide paging
No paging supplier offers true nationwide paging. Nationwide means the pager will work in the nation’s largest cities and usually along major interstates, but the service is choppy in remote areas. In 1983, SkyTel first offered nationwide paging, but today, many other carriers offer this service